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Chinese AI startup Zhipu hikes prices for coding plan as demand rises

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By Reuters | Updated: February 12, 2026

BEIJING, Feb 12 (Reuters) – Chinese artificial intelligence startup Zhipu on Thursday said it was raising prices for subscriptions to its GLM coding plan to accommodate a rapid increase in users tapping its AI models for coding support.

The hike of at least 30%, effective immediately, does not apply to existing subscribers, Zhipu said in a statement on its WeChat account.

Reporting by Qiaoyi Li and Joe Cash; Editing by Christopher Cushing
© Thomson Reuters 2026